It is extremely important that we learn that customers must be looked after. I have a simple formula that I would like to introduce you to when you close a sale.

Imagine a new customer has just signed up for a product that you sell. They are as excited as you. They want the product just as much as you want the sale.

Unfortunately for most sales people, they tend to forget the customer needs after sales' attention. The customer may have either a query on how to use the product or simply find out it's not what they had intended to buy and may run into difficluties. If we tend not to be around then the happy customer may turn out to be a very disgrunted customer and probably return the products. Something you really don't want happening at all. You will lose income if this happens and could go broke if this is the norm.

If you could just be there at every step of the after sale process the chances are you could probably save a customer from being dissatisfied.

How do we do this effortlessly? Here is a simple solution to this issue that could potentially be very costly if ignored.

Point 1: Call the customer the day the parcel arrives and this could be around 3 to 4 days after they have placed their first order with your company. Ask the customer if every thing they ordered arrived and if they needed any help with their first purchase. Make them feel you are there to help them. Thank them for their time and suggest that they write down your contact details in case they need any help in the next week or so. This call is so important to make sure the customer is truely happy with their purchase.

Point 2: Call the customer after a week from the last call to see if any issues regarding the products purchased have arisen since the last call. Have them filled in the warranty card. Do they know how to set all the controls on the gadgets supplied or if it's a health product are they feeling any side effects that need explaining. This trouble shooting exercise is vital as you could help solve some unneccessary unanswered issues related to the products bought if you are there in time.

Point 3: Call the customer 30 days from the purchase date as this is probably the last call you will make to teh customer. bY now the customer love you as you have been there whenever they needed you. Check quickly if everything is good. Now thank them for trusting you and ask them for a favour. Suggest to them if they could refer you to any family and friends who would need great products and excellent after sales services such as what they have experienced.

What do you think? Do you feel you keep more customers on your books longer and get more referrals. Can this help your business grow.

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Create you own world whether you work in a job or a home based Business today.

• What type of industry do I want my business to be part of?
• Is that Industry in demand right now?, Especially with the global down turn we are facing around the world?
• What type of investment do you need to start this business? ( we shall talk about this in another post soon)
• Do you need any special type of expertise?
• What is the risk factor associated with the business?
• How is the ROI or return on investment on the venture you are undertaking?

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